Higgsfield AI premieres Hell Grind, a 95-minute fully AI-generated film, at Cannes and says it took two weeks and cost $500K to make, of which $400K was on AI (Isabelle Bousquette/Wall Street Journal)

May 21, 2026 - 15:15
Updated: 19 days ago
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Poster for Hell Grind, a 95-minute AI-generated film by Higgsfield AI premiering at Cannes.

Isabelle Bousquette / Wall Street Journal:
Higgsfield AI premieres Hell Grind, a 95-minute fully AI-generated film, at Cannes and says it took two weeks and cost $500K to make, of which $400K was on AI  —  ‘Hell Grind,’ a 95-minute fully AI-generated film, premieres this week at Cannes, where questions around the technology's encroachment remain center-stage

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Christopher Holloway

Christopher Holloway is the founder and director of Progressive Robot, a UK-based technology company. A full-stack engineer with more than two decades of experience, he works across PHP development, ecommerce, Linux infrastructure, technical SEO and AI automation, and writes here on technology, AI, hardware and software.

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